Professional Documents
Overview
Whether you’re putting together a resume for the first time, updating your LinkedIn profile, or developing a professional portfolio, effective design can help you stand out from the crowd. This page highlights tools, tips, and tricks for taking your professional documents to the next level. You’ll also find links to UW-Madison career services that you can use to get even more help!
Resumes and CVs
Resumes are documents designed to highlight your qualifications for a job or other opportunity. All resumes should include basic information like your name, contact info, and address. The additional information you include will depend on the requirements of the position. For example, a resume might summarize your professional history, education, community service, technical skills, or other relevant experience.
With resumes, less is more! In the US, resumes are expected to be one page. Reviewers should be able to quickly skim through the document and get the information they need. That means using a simple font and a reasonable font size—no smaller than 10pt. Also, consider what information is the most important. Use design cues like color, size, alignment, and bolding to direct the viewer’s eye.
A curriculum vitae (or CV) includes much of the same information as a resume. But unlike a resume, a CV documents the full history of your work, education, service, and other achievements — usually, for academic purposes. There’s no set limit for the length of a CV, but that doesn’t mean you should wax poetic! The person reading your CV should be able to get a comprehensive, succinct overview of your experiences up to now. Because of the length of a CV, make sure you’ve clearly organized the document into labeled sections with the most important information toward the top. The same design strategies mentioned above also apply.
Professional Websites
A website can provide a dynamic and visually appealing platform for communicating your qualifications to potential employers. In light of this, professional websites and digital CVs or resumes are becoming more common. A good digital CV or resume should include all of the same information as its PDF or printed counterpart. But you’ll also want to consider web-specific capabilities, such as hyperlinks, page menus, images, and user interaction.
Professional websites are especially useful for individuals working in website development, graphic design, visual arts, video production, or other media fields. These professionals would likely create a portfolio site. A portfolio site allows the creator to display their own work, attract clients, network, and apply for jobs or graduate school. Regardless of the medium, it places the work at the center of the site’s structure and design. Some portfolio sites also include a personal blog, but most use a gallery-style layout. Portfolios should be easy to navigate and contain a brief description of each piece, with an artist’s or professional statement. It is important to consider whether an online portfolio is intended to be stand-alone or paired with a professional website.
Visit our web-based project page for more tips and tricks.
Other Professional Documents
Business cards are primarily a quick and easy way to distribute professional contact information. But a well-designed business card can also give someone a sense of your professional brand and the field of work you’re in — through a logo, color, images, or other elements. A business card is what a new connection will remember you by, and you can use design principles to leave a good impression.
Visit our Branding/Logos project page for more tips and tricks.
Many different software programs can be used to create professional documents. Below is a list of the software that we recommend for professional documents. They are organized by category. We put the software in order from easiest to use near the top to most difficult near the bottom. We recommend using software you know well or learning it well enough to establish an easy workflow so that you can spend less time troubleshooting and more time on your project. Check out our Software Support page for links to tutorials for all of these programs.
Resumes and CVs

Microsoft Word: This word processing program is used to create text-based documents that can incorporate images and other design elements. We recommend this for CVs, but it can be used for resumes as well, though the alignment tools can be frustrating for resumes. Microsoft Word is free for all UW-Madison students, faculty, and staff via UW-Madison’s Office 365. It is also available via the UW-Madison computer labs, both in the lab and for checkout.
Canva: This online graphic design platform is a great place to make visually stunning resumes and CVs. While Canva has paid features, you can typically make all your documents with a free account. This platform also comes with a built-in database of free images and icons and allows you to upload your own content. Your files are saved to your online account and kept on the Canva server. You can download the files in multiple formats depending on the project.
Adobe Express: This cloud-based media creation application makes it easy to create resumes. UW-Madison students, faculty, and staff have premium access to Adobe Express via your free UW-Madison Adobe ID. This software is web-based and can be accessed from most browsers.

Adobe InDesign: This program is a document creator, typically used to produce print materials, and it works well for visually complex resumes and CVs. This program is available to UW-Madison students, faculty, and staff via the UW-Madison computer labs, both in the lab and for checkout, and is available for both Windows and Mac computers.
Portfolio Software

Microsoft Sway: This unique web-based program features a single-page website layout with an outline structure of sections and subsections. With Sway, you can create interactive portfolios that combine text, images, video, and audio on a single page. Sway designers can choose how viewers navigate the project: scrolling from top to bottom, from left to right, or in a slideshow style. Microsoft Sway is available for free to all UW-Madison students, faculty, and staff via UW-Madison’s Office 365.
Google Sites: This online tool allows users to create websites. It offers several templates and limited customization compared to professional website-building tools such as WordPress or Wix. However, it requires very little prior knowledge about website building and allows for collaboration. Google Sites is free to all UW-Madison students, faculty, and staff via the UW–Madison Google Workspace for Education (formerly G Suite). It is also easy to transfer ownership from your UW account to a personal account if you leave UW.
In addition to DesignLab’s services, students and staff at UW have access to a range of free on-campus resources that can help you improve your professional documents and job application skills.
- The Writing Center is a free writing resource at UW-Madison for undergraduate and graduate students who want to develop and improve their writing skills. They offer one-on-one sessions, workshops, electronic resources, and more.
- SuccessWorks is a center that helps undergraduate and graduate students develop their personal and professional development plan through one-on-one and group advising sessions and workshops.
- The Graduate School Office of Professional Development lists many professional development options specifically for graduate students.
- The Career Service Offices and career advisors help students discover what success looks like after college and how to achieve it. Each school or college at UW–Madison has a career services office to support their students and employers. There are also several career services offices available to meet with any student looking to explore their academic and career goals.
With resumes, less is more! In the US, resumes are expected to be one page. Reviewers should be able to quickly skim through the document and get the information they need. That means using a simple font and a reasonable font size—no smaller than 10pt. Also, consider what information is the most important. Use design cues like color, size, alignment, and bolding to direct the viewer’s eye.
There’s no set limit for the length of a CV, but that doesn’t mean you should wax poetic! The person reading your CV should be able to get a comprehensive, succinct overview of your experiences up to now. Because of the length of a CV, make sure you’ve clearly organized the document into labeled sections with the most important information toward the top. The same design strategies mentioned above also apply.
For CVs and resumes, it may not be appropriate to include a professional photograph of yourself. In most companies in the US, photographs are not recommended due to issues with resume screening software and concerns about hiring bias. If you are applying for a job in another country or in a design-oriented field, a photograph may be appropriate.
Setting
- Setting up for a professional photoshoot does not necessarily need a DSLR camera or studio. If you can pay for it, go for it. An equally good alternative is to focus on the basics of taking a good, clearly visible photograph. You may choose to have a tripod to avoid unnecessary shaking or movement while taking the shot.
Lighting
- If possible, use natural light sources to take professional images. If you are taking photos indoors, find a bright spot by a window and keep the light sources in front of you to avoid any shadows. If you are outdoors, choose early-morning or late afternoon for optimal lighting for these professional pictures.
Staging and setup
- You are the focus, so you should be the only person in the picture. You may want to take pictures using a background that represents your personality or the work you do. Otherwise, you could select a solid-colored wall as your background. Your hair, dress, and makeup should all be appropriate for your work setting.
Framing
- Generally, you’ll want your face to fill about 60% of the space of your photo. It is advisable to use one of two shot types in professional photos: (1) a medium close-up, which is from your mid-chest until the top of your head, or (2) a close-up, which is from your neck to the top of your head.
Image quality
- The resolution of your picture should be high enough to be clear for both small and large screens. 72 dpi is a good standard to follow. There are many free and easy-to-use tools to help fix your images. Some of these include Pixlr, TouchRetouch, Lightroom, and Photoshop.
Note: In the US, it is uncommon to include photographs on CVs and Resumes because many companies use programs to read these documents and pull out relevant information.
College Library
The College Library provides UW-Madison students, faculty, and staff with access to both black-and-white and color printing. Professional documents can be printed in the College Library Second Floor Computer Lab (right by DesignLab!) any time the library is open. You must go in person to print.
Types of Print Material Available: Standard Printing Paper — You may provide your own paper if it is compatible with laser printers. You will need to work with the computer lab staff to print on non-standard paper.
Payment Options: They accept Wiscard (with Campus Cash, a print account, or department funding). No cash.
Questions? See the College Library printing website here for cost and contact information.
Please note: DesignLab does NOT offer any printing services. These services in College Library are offered by the Library Technology Group (LTG).
Other Libraries/Computer Labs
Many of the libraries and computer labs around campus offer printing services and can print professional documents.
More coming soon!


